Come on, come on, come on –  Come on Aussies come on…

New Zealanders already know Wellington as a ‘top destination’ city to visit.  David Perks, CEO of Positively Wellington Tourism (PWT), now plans to focus on wooing the Aussies to our city.  David and the team at PWT have set attracting our biggest neighbour as a priority.

But why Australians? – Potentially because one third of all our international visitors come from across the ditch.  Australians spend 917,000 visitor nights and $152 million in Wellington per year.  According to PWT, Wellington looks to cash in on Australian visitors who clearly are our ‘bankers market’ – and the Australian marketing team at PWT have been campaigning hard.

Twenty percent of Australians who are planning to travel overseas in the next 12 months identify NZ as their preferred destination.  “We want to make sure Wellington delivers the best experience in New Zealand and we need every Wellingtonian to help us achieve that,” says David.

For more info contact: Angela.Moriarty@WellingtonNZ.com